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- ✍️DraftedTuesday, September 22, 2026 at 12:28 PM
- 📡Published to platformTuesday, September 22, 2026 at 12:29 PM
The year I didn't look at my own numbers
The first year I ran my own firm, I went five months without opening my own books. I knew how. I did it for clients all day. I just didn't want to see what mine said, so I kept putting it off. When I finally sat down with them on a Sunday in March, everything was fine. Honestly, kind of boring. And I'd spent five months making calls about hiring and pricing on a hunch when the answer was in a file I could have opened in twenty minutes. I think about that every time a new client tells me they've been "meaning to look." Is there a file you've been putting off?
Browse Dana's full voice-verified ledger.
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